I have a passion for all things lodging, it is what I do. I love the many different elements that go into making a hotel/brand hum. At Boomerang Hotels we do things differently and we are proud of it. … Continue reading
Don’t cut corners at your hotel like you do in the loo! Make simple changes to promote cleanliness. Continue reading
You might only view Facebook as a way to see pictures of your grandkids or keep up with the latest funny cat video, but Facebook is also the perfect place to connect with your guests. Here are some quick tips to become a Facebook pro. Continue reading
The good news is, that in today’s value-driven market, operators of midscale, limited-service hotels can make good money and compete with those big full-service chains. If you run a good, clean, quality hotel with good service, you are always going to win. Continue reading
Smaller communities are ripe for limited-service hotels and they’re eager to get one. It’s not only location, location, location but local, local, local. Continue reading
Look to smaller communities to make your hotel statement. Places like that may not be tourist magnets or the “hot spots”, but people do business there, and people have to go there to do business. Continue reading
With a little bit of focus and a smart approach, online review sites don’t need to be the bane of your existence. But if you ignore them – they can quickly become a problem. Continue reading
Getting smart on best practices for managing review sites is the best way to learn the dance and find partners (guests) who will want to join you on the dance floor. Continue reading
Sometimes what your customer (in our case, the franchisee) tells you isn’t always what they want or more importantly what they actually need. In many cases franchisees are relaying their expectations when they state their key needs of fairness and open communications; however, what the franchisee really needs is the ability to pay the bills. Continue reading
Franchisees should be profitable. If they make money, the franchisor makes money. And if contracts are looked at as just a list of franchisee requirements, it’s going to be a lot harder to get there. And if you don’t get to know your potential franchisor during the contract process, and make sure you’re compatible, it’s never going to work. Continue reading
So tell me, is your hotel franchisor/franchisee relationship like that horrible one night stand, or like a good relationship? Business is tough enough as it is. That’s why the relationship should be clear and fair. Continue reading
